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techLOW2026-04-28 16:27 UTC

Snapchat is rolling out sponsored AI agents

It was only a matter of time before they found a way to use AI agents as corporate shills. On Tuesday, Snapchat rolled out AI Sponsored Snaps, a "new way for brands to show up in Chat through AI agents." Or, put another way, it's conversational advertising. (Yay?) AI Sponsored Snaps will appear in t

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